# Valifye > Public marketing site for Valifye — a **forensic market intelligence** product for founders. The homepage positions Valifye as a **Forensic Market Intelligence Engine**: structured audits on micro-SaaS and business niches (competitor mapping, demand signals, pricing gaps) that return **BUILD**, **PIVOT**, or **KILL** verdicts. Copy emphasizes data and methodology over opinions — not “AI-generated” framing in site metadata. ## Primary domain - Canonical links in code default to `https://valifye.com`; this file uses **`https://www.valifye.com`** per site policy. ## Intelligence surfaces (indexed content) - [Home](https://www.valifye.com/) — Four “engines”: Ideas database, Verdict reports, Local reports, Market blueprints; verdict types BUILD / PIVOT / KILL; FAQ defines **Whitespace Score** and **Forensic Market Audit**. - [Ideas](https://www.valifye.com/ideas) — Niche directory; nested routes include `/ideas/directory`, `/ideas/directory/[niche]`, `/cities/[slug]`, `/countries/[country]`. - [Verdict reports](https://www.valifye.com/reports) — Forensic niche reports; `/reports/industry`, `/reports/industry/[sector]`, `/reports/[slug]`. - [Local reports](https://www.valifye.com/local-reports) — City-level dossiers; `/local-reports/report/[slug]`, `/local-reports/city/[city]`. - [Market blueprints](https://www.valifye.com/markets) — Region × sector × model; `/markets/[region]/[sector]/[model]`, state hubs `/markets/state/[state_code]`. - [Compare](https://www.valifye.com/compare) — Head-to-head comparisons; `/compare/[slug]`. - [Forensic blueprints](https://www.valifye.com/blueprints) — Repository of startup audits and AEO shadow scans; `/blueprints/[slug]`. - [Showcase](https://www.valifye.com/showcase) — Example reports; `/showcase/[slug]`. - [Solutions](https://www.valifye.com/solutions) — Playbook index from CMS; `/solutions/[slug]`. ## Product hubs (curated report families) - [Local Market Intelligence Center](https://www.valifye.com/local-market-scout) — Hub at `/local-market-scout` (distinct from free tool `/tools/local-scout`). Showcases scout, scout_pivot, and arsenal templates linking to `/showcase/[slug]`. - [Digital Battlefield Hub](https://www.valifye.com/digital-battlefield) — Competitive intelligence and pivot playbooks; battlefield / pivot showcase templates. - [Forensic Local Audit landing](https://www.valifye.com/audit) — Purchase funnel CTA to `app.valifye.com`; describes PDF + JSON deliverable. ## Free tools (`/tools`) Hub: [Free tools](https://www.valifye.com/tools) - [Local Market Scout (tool)](https://www.valifye.com/tools/local-scout) — Territory / validation briefing (edge: `local-scout`). - [Delivery margin calculator](https://www.valifye.com/tools/delivery-calculator) - [SBA loan scanner](https://www.valifye.com/tools/sba-loan-scanner) - [Franchise profit simulator](https://www.valifye.com/tools/franchise-profit-simulator) - [UK VAT cliff scanner](https://www.valifye.com/tools/uk-vat-cliff-scanner) - [AEO shadow scanner](https://www.valifye.com/tools/aeo-scanner) - [Build / Pivot / Kill analyst](https://www.valifye.com/tools/build-pivot-kill) ## Legal & contact - [Privacy](https://www.valifye.com/privacy), [Terms](https://www.valifye.com/terms) - Contact in footer: `mailto:hello@valifye.com` (no `/contact` route in this repo). ## Out of scope for this repository This repo is the **marketing** Next.js app only. There is **no** `/features`, `/pricing`, or `/contact` page route; no `/l/:slug` landing routes; no in-repo definitions of paid checkout, experiment runners, or app backend — those live elsewhere (e.g. `app.valifye.com`). ## Conventions for crawlers - Dynamic SEO pages pull from Supabase-backed tables where configured; blueprint and tool pages may call Supabase edge functions. - Use `llms.txt` + `sitemap.xml` under `/public` for URL discovery alongside on-site navigation (`valifye-navbar`, `valifye-footer`).